You’re not the problem. Your beard routine might be
If you’ve ever looked in the mirror and wondered “Why won’t my beard connect?” or “Why does it feel like steel wool under my chin?”, you’re not alone.
Coarse, curly, textured beards come with their own unique set of challenges, which include dryness, itchiness, breakage, and patchy growth are just the beginning.

But here’s the truth, the issue isn’t your beard. It’s that most grooming products weren’t made with your beard in mind
If you’re tired of dry, patchy growth or itchiness that won’t stop, it might be time to upgrade your grooming game with a formula specifically made for you, like the Urban Edge Beard Oil.
Why Curly Beards Need Their Own Game Plan
Textured beards deserve their own blueprint, not a watered-down routine borrowed from straight hair tutorials or generic grooming kits.
If your beard is coarse, curly, or tightly coiled, you know it doesn’t behave like the beard you saw on that influencer ad.
And it shouldn’t have to.
This post is your cheat code for better beard days, smoother curls, fuller growth, fewer flakes.
Because when your beard is built different, your products and routine should be too.
Ever struggled to find a beard product that actually works for your hair type? Drop a comment at the end of this post and share your biggest beard challenge.
The Ultimate Grooming Guide for Textured Beards

1. Respect the Curl — Don’t Straighten It Out
Friends, it’s time to stop fighting your beard’s natural rhythm. Heated brushes and aggressive trimming might feel like a fix, but they can cause long-term damage.
Accept your coils. Embrace your texture. That’s your crown, not a problem to fix.
2. Trim With Precision, Not Impulse
Yo see that one hair sticking out, it might not actually be that it’s longer. It could be that it might just not be curled today.
That’s why DIY trims can backfire.
Visit a barber who knows beards, especially textured ones. Let them shape your beard while preserving its fullness and curl pattern.
3. Wash Smarter: Don’t Over-Cleanse
Curly beards are naturally drier because oils from your skin have a harder time traveling down the hair shaft. So skip the daily shampoo.
Instead, co-wash (conditioner-only wash) a few times a week using products free of sulfates, silicones, and parabens.
4. Hydration = Growth
Dry beards break. Moisturized beards grow. The key? Natural oils like:
Castor oil – Thickens hair, fills in patchy spots
Jojoba oil – Mimics your skin’s sebum for deep moisture
Vitamin E – Repairs and strengthens each strand
Sweet Almond oil – Soothes itchy skin and nourishes deep
Textured beards need targeted care. That’s why our Beard Oil is blended with castor, jojoba, and sweet almond. Try it now and see the difference.
[Shop That Urban Edge Beard Oil]
5. Skip the Static — Use the Right Comb
Use a wide-tooth comb made of wood or cellulose acetate. Ditch the plastic and metal ones. Most of these cause static and pull at your curls.
And of course, the best time to detangle your beards is in the shower, when your beard is soft and wet.
Always comb gently and avoid brushing once it’s dry
6. Don’t Sleep on Beard Butter
Your curls crave next-level moisture. That Urban Edge Beard Butter locks it in overnight. Pair it with your oil for a duo that softens, styles, and protects.
Meet Your Grooming Dream Team
- That Urban Edge Beard Oil for men – $12.99
Infused with castor, jojoba, and almond oil — designed to hydrate coarse beards without clogging pores.
- That Urban Edge Beard Butter – $12.99
A rich, creamy blend for deep moisture and hold. No residue. No nonsense.
- Beard Shampoo (Sulphate-Free) – $10.99
Gentle enough for sensitive skin, strong enough to cleanse product buildup.
- That Urban Wooden Beard Comb – $7.99
Wide-tooth, anti-static, and built for the job.
Want the full grooming experience? Pair your oil with our That Urban Edge Beard Butter and Shampoo for next-level hydration and style.
How to Use That Urban Edge Like a Pro
- Step-by-Step Beard Routine for Coarse or Curly Hair:
- Cleanse 2–3x a week with Beard Shampoo.
- Co-wash on off days with conditioner only.
- After showering (while beard is damp), apply a few drops of Beard Oil into your palms and work it through from root to tip.
- Seal it in with Beard Butter, especially before bed.
- Comb with a wide-tooth comb to detangle gently and define curls.
- Style as needed, using your fingers — not a brush.
Beard care isn’t a luxury; it’s a ritual. Start yours today with products designed for textured beards like yours.
FAQs
What’s the best way to maintain a curly beard?
Use beard oil daily, co-wash often, trim professionally, and avoid drying products.
Does beard oil help your beard grow?
Yes, indirectly. It nourishes follicles, reduces breakage, and supports healthier, fuller growth.
How often should I oil my beard?
Daily. Preferably after your morning shower when your pores are open and hair is slightly damp.
How do I make my beard soft?
Use beard oil and butter consistently. Avoid harsh shampoos and plastic combs.
Should I brush my beard every day?
No, especially not dry. Use a wide-tooth comb while your beard is damp to detangle gently
At That Urban Edge, we’re not just here to sell products. We’re here to back you up with real grooming solutions built for how you grow. We fuel confidence, culture, and consistency for beard men.
Welcome to the tribe!